About

Hi, I'm Irvin.
I care about your website more than most.

I've been designing and building websites in Singapore since 2014. In that time, I've seen the same story play out too many times: a business invests in a website, an agency takes the money, delivers something average, and disappears.

I built WebsiteDesigner.sg on a different philosophy — your website is an ongoing relationship, not a one-time transaction. I stay involved, stay reachable, and treat your business goals like my own.

Let's have a coffee chat →
👨‍💻

Irvin Lin

Freelance Website Designer
Singapore

What I stand for

The values behind everything I do

👋

Approachable, always

No stupid questions. I explain everything in plain English and make sure you always feel in control of your own website.

🤝

Customers first

Your goals drive every decision. I don't design for my portfolio — I design for your business outcomes.

🛡️

We never abandon you

Launch day is the beginning of our relationship, not the end. I stay involved, check in, and keep your site healthy.

🔍

Transparency over sales

I tell you what you need and what you don't. If something won't help your business, I'll say so honestly.

Quality without the wait

Fast turnarounds done properly. I set realistic timelines, communicate progress, and deliver what I promise.

🎯

Focused on results

A beautiful website that doesn't bring in leads is just art. I build sites that rank, convert, and grow your business.

My story

Why I started, and why I'm still here

I started building websites in Singapore back in 2014. In the early days, I worked with all kinds of clients — from local businesses trying to get online for the first time to mid-sized companies looking to generate leads. Every project taught me something new about what Singapore businesses actually need from their web presence.

Over the years, I watched a pattern emerge: businesses would get burned by agencies that over-promised, under-delivered, and then vanished. Government grant schemes made things worse in some ways — they attracted agencies whose entire model was to collect the subsidy and move on. I kept getting calls from business owners with broken, orphaned websites and no one to turn to.

That's when I doubled down on what makes working with a freelance designer genuinely different: you get one person who is fully invested in your success, not a rotating team managed by someone who's never spoken to you.

Today I work with a small number of clients at a time — by design. That's how I keep the quality high and the communication real. If you want someone who'll actually pick up the phone, I'm here.

What I work with

Tools & technologies

WordPressWooCommerceAstroHTML / CSSJavaScriptFigmaGoogle Search ConsoleGoogle AnalyticsCloudflareSEMrushAhrefsPayNow / StripeElementorPHPMySQL

Want to work with someone who actually cares?

Drop me a message or book a free 30-minute call. No obligation, no pitch — just a conversation.

Get in touch →